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What is Split Testing? The Marketer’s Ultimate Guide
Online marketing is full of unknowns. Every offer is different, every brand is unique, and every target market has its quirks. What works for “ their” business might not work for yours — the [...]
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Recent articles
Linkedin Retargeting for the B2B Marketer: The Updated Guide
The odds that a Linkedin user clicks on your ad once and becomes a [...]
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If you run ads or operate a business in the B2B space, LinkedIn ads [...]
PPC Bid Management Guide: 40 Key Tips to Boost Conversions
Regular PPC bid management is crucial to optimizing campaign performance. In other words, you [...]
Facebook Brand Awareness: Complete 2020 Guide
Facebook brand awareness campaigns can help millions of people see and recognize your brand. [...]
Retargeting: The Marketer’s Guide To Bring Back Conversions
Retargeting is the most powerful weapon in your marketing arsenal, but only if you [...]
