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75 Facebook Ad Statistics to Benchmark Results in 2022
The social media advertising landscape has changed a lot in the past five years–Facebook Ads included. But what shifted Facebook ad statistics the most in 2021 and 2022, and how should marketers adapt? This [...]
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Recent articles
What is a Conversion Path? Marketer’s Complete Guide (2022)
What’s a conversion path? Furthermore, how do conversion paths impact your marketing results? And [...]
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ICE Scoring: A Better Way To Prioritize Your CRO Testing
 Written in collaboration with Nick Gibson, CRO Director at Linear. Are you trying to optimize [...]
What is a Product Landing Page? 10 Examples That Convert
According to research by Wordstream, the average website has about a 2% conversion rate. [...]
