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Featured article
Facebook Carousel Ads: Master Guide for 2023
If you're interested in using (or improving) Facebook carousel ads but haven't made the leap just yet, you're in the right place. The carousel ad format has a strong track record on Facebook, and [...]
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Recent articles
Healthcare-focused Facebook Ads [18 Examples + Why They’re Working]
Written in collaboration with Brook Edmondson, PPC Director at Linear The internet is swimming [...]
Facebook A/B Testing – Complete Guide for New Campaign Improvements [2022]
Facebook ad testing is a must-do for all advertisers. Consider the following scenario… You've [...]
Trust Signals: A Key to Consistent Page Conversions (2022 Guide)
Trust is more than just a feeling. In this 2021 Edelman survey of 14,000 US [...]
75 Facebook Ad Statistics to Benchmark Results in 2022
The social media advertising landscape has changed a lot in the past five years–Facebook [...]
What is a Conversion Path? Marketer’s Complete Guide (2022)
What’s a conversion path? Furthermore, how do conversion paths impact your marketing results? And [...]
