Betterworld increased conversion rates by 98% and increased total conversions by 254%
Their Story
BetterWorld uses cutting-edge technology to make online fundraising easy for nonprofits. They partnered with Linear to scale their paid advertising and move into new advertising platforms. Linear’s team lowered ad acquisition costs while nearly doubling ad spend and expanding into new channels.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.”
Whit Hunter
Co-Founder @ Betterworld
What we did.
Linear’s expert team dedicates personal attention to helping clients succeed.

- Webpage Testing + Optimization
- Continuous A/B Testing
- Smart Pop-Up Testing
- Specific Intent Campaigns
- Facebook Ads Campaigns
The Results.
In the first 6-months of working with Linear, Betterworld achieved 3-digit conversion growth.
“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.”
Colin Hunter
CEO/Co-Founder – Betterworld